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president of Russian Association for Media Education,
vice-rector of Taganrog State Pedagogical Institute,
E-mail: mediashkola@rambler.ru
Based on analysis of documents, approved by the Russian Ministry of Education and Science, the author concludes that with introduction of new federal state educational standards of higher education universities have broad opportunities to introduce media education in their practice.
Key words: federal State educational standards, media education, media pedagogy, media literacy, media competence.
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