Alma Mater
ISSN 1026-955X
Vestnik Vysshey Shkoly (Higher School Herald)
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Cultural language identity: traditional and modern approaches

O.Yu. Kornienko
80,00 Р


O.Yu. Kornienko is Cand.Sci. (Phililigy), doc. at Faculty of Global Processes of Lomonosov Moscow State University e-mail:


Examined is interconnection between traditional and modern types of cultural identity in Western societies in the context of globalization. On the basis of the analysis of approaches to analyzed are changes as to cultural identity, that are being explicit in the language. The base of the analysis is modern vocabulary, reflecting peculiarities in ethnic and national identities in American society. Besides, in the article special attention is paid to new form of identity, namely, to global identity and basic demonstrations of such, i.e. cosmopolitism, identity of interest, correspondence to the society of consumption and functioning in Internet communication network.

Key words: traditional identity, global identity, globalization of education, consumption society, concretization/ generalization of meaning, abbreviation.



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