L.Kh. Urusova is Cand.Sci. (Pedagogy), Senior lecturer at North-Caucasian Institute for Advanced Studies (branch) of Krasnodar University of MVD of Russia e-mail: lauraurusova@gmail.com
Analyzed are gender constructs of modernity. Absence of unified theory of development of sexual differentiation of personality gives rise to shaky boundaries of it’s constituent components. Researched are processes by individual’s formation and assimilation of gender stereotypes, behavioral and moral values, inherent in masculine or feminine representatives. Conclusion is made, that gender behavior is less dependent on personal characteristics, but more on expected social norms. In the study social or physiological factors of identity of a person are specified, as well as roots of gender manifestation of individual are revealed, and processes of gender formation are studied and essence of masculinity and femininity is revealed.
Key words: gender, personality, typology of personality, socialization, gender identification of personality, masculinity, femininity.
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